Contextual advertising by combining relevance with click feedback
Deepayan Chakrabarti, Deepak Agarwal, Vanja Josifovski
- Anthology ID:
- DBLP:conf/www/ChakrabartiAJ08
- Volume:
- Proceedings of the 17th International Conference on World Wide Web, WWW 2008, Beijing, China, April 21-25, 2008
- Year:
- 2008
- Venue:
- wwwconf_conference
- Publisher:
- ACM
- Pages:
- 417–426
- URL:
- https://doi.org/10.1145/1367497.1367554
- DOI:
- 10.1145/1367497.1367554
- DBLP:
- conf/www/ChakrabartiAJ08
