Main » IPM » 2009 » 2009 Volume 45 Issue 4 »

Ethnography for Marketers: A Guide to Consumer Immersion, Hy Mariampolski, Sage Publications (2006), ISBN 0-7619-6947-0

Honglu Du


Anthology ID:
DBLP:journals/ipm/Du09
Volume:
2009 Volume 45 Issue 4
Year:
2009
Venue:
ipm_journal
Pages:
494–495
URL:
https://doi.org/10.1016/j.ipm.2009.01.003
DOI:
10.1016/j.ipm.2009.01.003
DBLP:
journals/ipm/Du09
BibTeX:
Download