Ethnography for Marketers: A Guide to Consumer Immersion, Hy Mariampolski, Sage Publications (2006), ISBN 0-7619-6947-0
- Anthology ID:
- DBLP:journals/ipm/Du09
- Volume:
- 2009 Volume 45 Issue 4
- Year:
- 2009
- Venue:
- ipm_journal
- Pages:
- 494–495
- URL:
- https://doi.org/10.1016/j.ipm.2009.01.003
- DOI:
- 10.1016/j.ipm.2009.01.003
- DBLP:
- journals/ipm/Du09