Relevance-index size tradeoff in contextual advertising
Pavan Kumar GM, Krishna P. Leela, Mehul Parsana, Sachin Garg
- Anthology ID:
- DBLP:conf/cikm/GMLPG10
- Volume:
- Proceedings of the 19th ACM Conference on Information and Knowledge Management, CIKM 2010, Toronto, Ontario, Canada, October 26-30, 2010
- Year:
- 2010
- Venue:
- cikm_conference
- Publisher:
- ACM
- Pages:
- 1721–1724
- URL:
- https://doi.org/10.1145/1871437.1871713
- DOI:
- 10.1145/1871437.1871713
- DBLP:
- conf/cikm/GMLPG10