Estimating advertisability of tail queries for sponsored search
Sandeep Pandey, Kunal Punera, Marcus Fontoura, Vanja Josifovski
- Anthology ID:
- DBLP:conf/sigir/PandeyPFJ10
- Volume:
- Proceeding of the 33rd International ACM SIGIR Conference on Research and Development in Information Retrieval, SIGIR 2010, Geneva, Switzerland, July 19-23, 2010
- Year:
- 2010
- Venue:
- sigirconf_conference
- Publisher:
- ACM
- Pages:
- 563–570
- URL:
- https://doi.org/10.1145/1835449.1835544
- DOI:
- 10.1145/1835449.1835544
- DBLP:
- conf/sigir/PandeyPFJ10
