Main » WSDM » 2010 » Proceedings of the Third International Conference on Web Search and Web Data Mining, WSDM 2010, New York, NY, USA, February 4-6, 2010 »

Personalized click prediction in sponsored search

Haibin Cheng, Erick Cantú-Paz

Anthology ID:
DBLP:conf/wsdm/ChengC10
Volume:
Proceedings of the Third International Conference on Web Search and Web Data Mining, WSDM 2010, New York, NY, USA, February 4-6, 2010
Year:
2010
Venue:
wsdm_conference
Publisher:
ACM
Pages:
351–360
URL:
https://doi.org/10.1145/1718487.1718531
DOI:
10.1145/1718487.1718531
DBLP:
conf/wsdm/ChengC10
BibTeX:
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