Probabilistic macro behavioral targeting
Yusheng Xie, Yu Cheng, Daniel Honbo, Kunpeng Zhang, Ankit Agrawal, Alok N. Choudhary, Yi Gao, Jiangtao Gou
- Anthology ID:
- DBLP:conf/cikm/XieCHZACGG12
- Volume:
- Proceedings of the 2012 workshop on Data-driven User Behavioral Modelling and Mining from Social Media, DUBMMSM 2012, October 29, 2012, Maui, Hawaii, USA
- Year:
- 2012
- Venue:
- cikm_workshop
- Publisher:
- ACM
- Pages:
- 7–10
- URL:
- https://doi.org/10.1145/2390131.2390135
- DOI:
- 10.1145/2390131.2390135
- DBLP:
- conf/cikm/XieCHZACGG12