Dynamic evaluation of online display advertising with randomized experiments: an aggregated approach
Joel Barajas, Ram Akella, Marius Holtan, Jaimie Kwon, Aaron Flores, Victor Andrei
- Anthology ID:
- DBLP:conf/www/BarajasAHKFA13
- Volume:
- 22nd International World Wide Web Conference, WWW '13, Rio de Janeiro, Brazil, May 13-17, 2013, Companion Volume
- Year:
- 2013
- Venue:
- wwwconf_conference
- Publisher:
- International World Wide Web Conferences Steering Committee / ACM
- Pages:
- 115–116
- URL:
- https://doi.org/10.1145/2487788.2487842
- DOI:
- 10.1145/2487788.2487842
- DBLP:
- conf/www/BarajasAHKFA13