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Dynamic evaluation of online display advertising with randomized experiments: an aggregated approach

Joel Barajas, Ram Akella, Marius Holtan, Jaimie Kwon, Aaron Flores, Victor Andrei


Anthology ID:
DBLP:conf/www/BarajasAHKFA13
Volume:
22nd International World Wide Web Conference, WWW '13, Rio de Janeiro, Brazil, May 13-17, 2013, Companion Volume
Year:
2013
Venue:
wwwconf_conference
Publisher:
International World Wide Web Conferences Steering Committee / ACM
Pages:
115–116
URL:
https://doi.org/10.1145/2487788.2487842
DOI:
10.1145/2487788.2487842
DBLP:
conf/www/BarajasAHKFA13
BibTeX:
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