How Do Sponsored Search Results Affect User Behavior in Web Search?
Zeyang Liu, Yiqun Liu, Min Zhang, Shaoping Ma
- Anthology ID:
- DBLP:conf/airs/LiuLZM14
- Volume:
- Information Retrieval Technology - 10th Asia Information Retrieval Societies Conference, AIRS 2014, Kuching, Malaysia, December 3-5, 2014. Proceedings
- Year:
- 2014
- Venue:
- airs_conference
- Publisher:
- Springer
- Pages:
- 73–85
- URL:
- https://doi.org/10.1007/978-3-319-12844-3_7
- DOI:
- 10.1007/978-3-319-12844-3_7
- DBLP:
- conf/airs/LiuLZM14
