Predicting response in mobile advertising with hierarchical importance-aware factorization machine
Richard Jayadi Oentaryo, Ee-Peng Lim, Jia-Wei Low, David Lo, Michael Finegold
- Anthology ID:
- DBLP:conf/wsdm/OentaryoLLLF14
- Volume:
- Seventh ACM International Conference on Web Search and Data Mining, WSDM 2014, New York, NY, USA, February 24-28, 2014
- Year:
- 2014
- Venue:
- wsdm_conference
- Publisher:
- ACM
- Pages:
- 123–132
- URL:
- https://doi.org/10.1145/2556195.2556240
- DOI:
- 10.1145/2556195.2556240
- DBLP:
- conf/wsdm/OentaryoLLLF14