Feedback Control of Real-Time Display Advertising
Weinan Zhang, Yifei Rong, Jun Wang, Tianchi Zhu, Xiaofan Wang
- Anthology ID:
- DBLP:conf/wsdm/ZhangRWZW16
- Volume:
- Proceedings of the Ninth ACM International Conference on Web Search and Data Mining, San Francisco, CA, USA, February 22-25, 2016
- Year:
- 2016
- Venue:
- wsdm_conference
- Publisher:
- ACM
- Pages:
- 407–416
- URL:
- https://doi.org/10.1145/2835776.2835843
- DOI:
- 10.1145/2835776.2835843
- DBLP:
- conf/wsdm/ZhangRWZW16
