Advertisement clicking prediction by using multiple criteria mathematical programming
Jongwon Lee, Yong Shi, Fang Wang, Heeseok Lee, Heung Kee Kim
- Anthology ID:
- DBLP:journals/www/LeeSWLK16
- Volume:
- 2016 Volume 19 Issue 4
- Year:
- 2016
- Venue:
- wwwjournals_journal
- Pages:
- 707–724
- URL:
- https://doi.org/10.1007/s11280-015-0353-1
- DOI:
- 10.1007/s11280-015-0353-1
- DBLP:
- journals/www/LeeSWLK16