Entire Space Multi-Task Model: An Effective Approach for Estimating Post-Click Conversion Rate
Xiao Ma, Liqin Zhao, Guan Huang, Zhi Wang, Zelin Hu, Xiaoqiang Zhu, Kun Gai
- Anthology ID:
- DBLP:conf/sigir/MaZHWHZG18
- Volume:
- The 41st International ACM SIGIR Conference on Research & Development in Information Retrieval, SIGIR 2018, Ann Arbor, MI, USA, July 08-12, 2018
- Year:
- 2018
- Venue:
- sigirconf_conference
- Publisher:
- ACM
- Pages:
- 1137–1140
- URL:
- https://doi.org/10.1145/3209978.3210104
- DOI:
- 10.1145/3209978.3210104
- DBLP:
- conf/sigir/MaZHWHZG18
