Challenges, Best Practices and Pitfalls in Evaluating Results of Online Controlled Experiments
Somit Gupta, Xiaolin Shi, Pavel A. Dmitriev, Xin Fu, Avijit Mukherjee
- Anthology ID:
- DBLP:conf/wsdm/GuptaSDFM20
- Volume:
- WSDM '20: The Thirteenth ACM International Conference on Web Search and Data Mining, Houston, TX, USA, February 3-7, 2020
- Year:
- 2020
- Venue:
- wsdm_conference
- Publisher:
- ACM
- Pages:
- 877–880
- URL:
- https://doi.org/10.1145/3336191.3371871
- DOI:
- 10.1145/3336191.3371871
- DBLP:
- conf/wsdm/GuptaSDFM20