Optimizing Multiple Performance Metrics with Deep GSP Auctions for E-commerce Advertising
Zhilin Zhang, Xiangyu Liu, Zhenzhe Zheng, Chenrui Zhang, Miao Xu, Junwei Pan, Chuan Yu, Fan Wu, Jian Xu, Kun Gai
- Anthology ID:
- DBLP:conf/wsdm/ZhangLZZXPYWXG21
- Volume:
- WSDM '21, The Fourteenth ACM International Conference on Web Search and Data Mining, Virtual Event, Israel, March 8-12, 2021
- Year:
- 2021
- Venue:
- wsdm_conference
- Publisher:
- ACM
- Pages:
- 993–1001
- URL:
- https://doi.org/10.1145/3437963.3441771
- DOI:
- 10.1145/3437963.3441771
- DBLP:
- conf/wsdm/ZhangLZZXPYWXG21