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Appeal to the head and heart: The persuasive effects of medical crowdfunding charitable appeals on willingness to donate

You Wu, Xing Zhang, Quan Xiao


Anthology ID:
DBLP:journals/ipm/WuZX22
Volume:
2022 Volume 59 Issue 1
Year:
2022
Venue:
ipm_journal
Pages:
102792
URL:
https://doi.org/10.1016/j.ipm.2021.102792
DOI:
10.1016/j.ipm.2021.102792
DBLP:
journals/ipm/WuZX22
BibTeX:
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