SoCraft: Advertiser-level Predictive Scoring for Creative Performance on Meta
Alfred Huang, Qi Yang, Sergey I. Nikolenko, Marlo Ongpin, Ilia Gossoudarev, Ngoc Yen Duong, Kirill Lepikhin, Sergey Vishnyakov, Yu-Yi Chu-Farseeva, Aleksandr Farseev
- Anthology ID:
- DBLP:conf/wsdm/HuangYNOGDLVCF23
- Volume:
- Proceedings of the Sixteenth ACM International Conference on Web Search and Data Mining, WSDM 2023, Singapore, 27 February 2023 - 3 March 2023
- Year:
- 2023
- Venue:
- wsdm_conference
- Publisher:
- ACM
- Pages:
- 1132–1135
- URL:
- https://doi.org/10.1145/3539597.3573032
- DOI:
- 10.1145/3539597.3573032
- DBLP:
- conf/wsdm/HuangYNOGDLVCF23
