Bowei Chen
2017
Optimizing Trade-offs Among Stakeholders in Real-Time Bidding by Incorporating Multimedia Metrics
Xiang Chen
|
Bowei Chen
|
Mohan S. Kankanhalli
Proceedings of the 40th International ACM SIGIR Conference on Research and Development in Information Retrieval, Shinjuku, Tokyo, Japan, August 7-11, 2017
2015
Multi-Keyword Multi-Click Advertisement Option Contracts for Sponsored Search
Bowei Chen
|
Jun Wang
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Ingemar J. Cox
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Mohan S. Kankanhalli
2015 Volume 7 Issue 1
2012
Selling futures online advertising slots via option contracts
Jun Wang
|
Bowei Chen
Proceedings of the 21st World Wide Web Conference, WWW 2012, Lyon, France, April 16-20, 2012 (Companion Volume)
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