2021

doi dblp
DeepLight: Deep Lightweight Feature Interactions for Accelerating CTR Predictions in Ad Serving
Wei Deng | Junwei Pan | Tian Zhou | Deguang Kong | Aaron Flores | Guang Lin
WSDM '21, The Fourteenth ACM International Conference on Web Search and Data Mining, Virtual Event, Israel, March 8-12, 2021

2020

doi dblp
Learning from Cross-Modal Behavior Dynamics with Graph-Regularized Neural Contextual Bandit
Xian Wu | Suleyman Cetintas | Deguang Kong | Miao Lu | Jian Yang | Nitesh V. Chawla
WWW '20: The Web Conference 2020, Taipei, Taiwan, April 20-24, 2020

2019

doi dblp
Mobile App Risk Ranking via Exclusive Sparse Coding
Deguang Kong | Lei Cen
The World Wide Web Conference, WWW 2019, San Francisco, CA, USA, May 13-17, 2019

2018

doi dblp
Attention Convolutional Neural Network for Advertiser-level Click-through Rate Forecasting
Hongchang Gao | Deguang Kong | Miao Lu | Xiao Bai | Jian Yang
Proceedings of the 2018 World Wide Web Conference on World Wide Web, WWW 2018, Lyon, France, April 23-27, 2018

doi dblp
An Inflection Point Approach for Advertising Bid Optimization
Deguang Kong | Konstantin Shmakov | Jian Yang
Companion of the The Web Conference 2018 on The Web Conference 2018, WWW 2018, Lyon , France, April 23-27, 2018

doi dblp
Demystifying Advertising Campaign for CPA Goal Optimization
Deguang Kong | Konstantin Shmakov | Jian Yang
Companion of the The Web Conference 2018 on The Web Conference 2018, WWW 2018, Lyon , France, April 23-27, 2018

doi dblp
A Combinational Optimization Approach for Advertising Budget Allocation
Deguang Kong | Xiannian Fan | Konstantin Shmakov | Jian Yang
Companion of the The Web Conference 2018 on The Web Conference 2018, WWW 2018, Lyon , France, April 23-27, 2018

2015

doi dblp
Personalized Mobile App Recommendation: Reconciling App Functionality and User Privacy Preference
Bin Liu | Deguang Kong | Lei Cen | Neil Zhenqiang Gong | Hongxia Jin | Hui Xiong
Proceedings of the Eighth ACM International Conference on Web Search and Data Mining, WSDM 2015, Shanghai, China, February 2-6, 2015

doi dblp
Protecting Your Children from Inappropriate Content in Mobile Apps: An Automatic Maturity Rating Framework
Bing Hu | Bin Liu | Neil Zhenqiang Gong | Deguang Kong | Hongxia Jin
Proceedings of the 24th ACM International Conference on Information and Knowledge Management, CIKM 2015, Melbourne, VIC, Australia, October 19 - 23, 2015

2011

doi dblp
Robust nonnegative matrix factorization using L21-norm
Deguang Kong | Chris H. Q. Ding | Heng Huang
Proceedings of the 20th ACM Conference on Information and Knowledge Management, CIKM 2011, Glasgow, United Kingdom, October 24-28, 2011