2018

doi dblp
An Inflection Point Approach for Advertising Bid Optimization
Deguang Kong | Konstantin Shmakov | Jian Yang
Companion of the The Web Conference 2018 on The Web Conference 2018, WWW 2018, Lyon , France, April 23-27, 2018

doi dblp
Demystifying Advertising Campaign for CPA Goal Optimization
Deguang Kong | Konstantin Shmakov | Jian Yang
Companion of the The Web Conference 2018 on The Web Conference 2018, WWW 2018, Lyon , France, April 23-27, 2018

doi dblp
A Combinational Optimization Approach for Advertising Budget Allocation
Deguang Kong | Xiannian Fan | Konstantin Shmakov | Jian Yang
Companion of the The Web Conference 2018 on The Web Conference 2018, WWW 2018, Lyon , France, April 23-27, 2018

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