Mark A. Rosso
2010
Smart marketing or bait & switch: competitors' brands as keywords in online advertising
Mark A. Rosso
|
Bernard J. Jansen
Proceedings of the 4th ACM Workshop on Information Credibility on the Web, WICOW 2010, Raleigh, North Carolina, USA, April 27, 2010
2008
User-based identification of Web genres
Mark A. Rosso
2008 Volume 59 Issue 7
Search