Mitali Gupta
2012
Fast query evaluation for ad retrieval
Ye Chen
|
Mitali Gupta
|
Tak W. Yan
Proceedings of the 21st World Wide Web Conference, WWW 2012, Lyon, France, April 16-20, 2012 (Companion Volume)
2013
Modeling click and relevance relationship for sponsored search
Wei Vivian Zhang
|
Ye Chen
|
Mitali Gupta
|
Swaraj Sett
|
Tak W. Yan
22nd International World Wide Web Conference, WWW '13, Rio de Janeiro, Brazil, May 13-17, 2013, Companion Volume