Vidhya Navalpakkam
2017
Towards Measuring and Inferring User Interest from Gaze
Yixuan Li
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Pingmei Xu
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Dmitry Lagun
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Vidhya Navalpakkam
Proceedings of the 26th International Conference on World Wide Web Companion, Perth, Australia, April 3-7, 2017
2016
Understanding Mobile Searcher Attention with Rich Ad Formats
Dmitry Lagun
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Donal McMahon
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Vidhya Navalpakkam
Proceedings of the 25th ACM International Conference on Information and Knowledge Management, CIKM 2016, Indianapolis, IN, USA, October 24-28, 2016
2014
Towards better measurement of attention and satisfaction in mobile search
Dmitry Lagun
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Chih-Hung Hsieh
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Dale Webster
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Vidhya Navalpakkam
The 37th International ACM SIGIR Conference on Research and Development in Information Retrieval, SIGIR '14, Gold Coast , QLD, Australia - July 06 - 11, 2014
2013
Measurement and modeling of eye-mouse behavior in the presence of nonlinear page layouts
Vidhya Navalpakkam
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LaDawn Jentzsch
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Rory Sayres
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Sujith Ravi
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Amr Ahmed
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Alexander J. Smola
22nd International World Wide Web Conference, WWW '13, Rio de Janeiro, Brazil, May 13-17, 2013
2012
Visual appearance of display ads and its effect on click through rate
Javad Azimi
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Ruofei Zhang
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Yang Zhou
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Vidhya Navalpakkam
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Jianchang Mao
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Xiaoli Z. Fern
21st ACM International Conference on Information and Knowledge Management, CIKM'12, Maui, HI, USA, October 29 - November 02, 2012
The impact of visual appearance on user response in online display advertising
Javad Azimi
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Ruofei Zhang
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Yang Zhou
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Vidhya Navalpakkam
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Jianchang Mao
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Xiaoli Z. Fern
Proceedings of the 21st World Wide Web Conference, WWW 2012, Lyon, France, April 16-20, 2012 (Companion Volume)
Co-authors
- Dmitry Lagun 3
- Ruofei Zhang 2
- Jianchang Mao 2
- Javad Azimi 2
- Xiaoli Z. Fern 2
- show all...