How Do Sponsored Search Results Affect User Behavior in Web Search?
Zeyang Liu|Yiqun Liu|Min Zhang|Shaoping Ma
| Anthology ID: | DBLP:conf/airs/LiuLZM14 |
|---|---|
| Volume: | Information Retrieval Technology - 10th Asia Information Retrieval Societies Conference, AIRS 2014, Kuching, Malaysia, December 3-5, 2014. Proceedings |
| Year: | 2014 |
| Venue: | Asia Information Retrieval Symposium (AIRS) |
| Publisher: | Springer |
| Pages: | 73-85 |
| URL: | https://doi.org/10.1007/978-3-319-12844-3_7 |
| DOI: | https://doi.org/10.1007/978-3-319-12844-3_7 |
| DBLP: | conf/airs/LiuLZM14 |
| BibTeX: |
@inproceedings{liu-2014-sponsored,
author = {Zeyang Liu and
Yiqun Liu and
Min Zhang and
Shaoping Ma},
editor = {Azizah Jaafar and
Nazlena Mohamad Ali and
Shahrul Azman Mohd Noah and
Alan F. Smeaton and
Peter Bruza and
Zainab Abu Bakar and
Nursuriati Jamil and
Tengku M. T. Sembok},
title = {{How Do Sponsored Search Results Affect User Behavior in Web Search?}},
booktitle = {{Information Retrieval Technology - 10th Asia Information Retrieval Societies Conference, AIRS 2014, Kuching, Malaysia, December 3-5, 2014. Proceedings}},
series = {Lecture Notes in Computer Science},
volume = {8870},
pages = {73--85},
publisher = {Springer},
year = {2014},
url = {https://doi.org/10.1007/978-3-319-12844-3_7},
doi = {https://doi.org/10.1007/978-3-319-12844-3_7}
}