Building a Better Mousetrap: Tools and Processes for Selling A Company.

@inproceedings{kerr-2023-building, author = {Chelsea Kerr and Alexandra Vtyurina and Adam Roegiest}, editor = {Jacek Gwizdka and Soo Young Rieh}, title = {{Building a Better Mousetrap: Tools and Processes for Selling A Company}}, booktitle = {{Proceedings of the 2023 Conference on Human Information Interaction and Retrieval, CHIIR 2023, Austin, TX, USA, March 19-23, 2023}}, pages = {280--289}, publisher = {ACM}, year = {2023}, url = {https://doi.org/10.1145/3576840.3578299}, doi = {https://doi.org/10.1145/3576840.3578299} }