Information diffusion in social networks: observing and affecting what society cares about.

@inproceedings{agrawal-2011-information, author = {Divyakant Agrawal and Ceren Budak and Amr El Abbadi}, editor = {Craig Macdonald and Iadh Ounis and Ian Ruthven}, title = {{Information diffusion in social networks: observing and affecting what society cares about}}, booktitle = {{Proceedings of the 20th ACM Conference on Information and Knowledge Management, CIKM 2011, Glasgow, United Kingdom, October 24-28, 2011}}, pages = {2609--2610}, publisher = {ACM}, year = {2011}, url = {https://doi.org/10.1145/2063576.2064036}, doi = {https://doi.org/10.1145/2063576.2064036} }