A Preference Approach to Reputation in Sponsored Search.

@inproceedings{ghosh-2016-preference, author = {Aritra Ghosh and Dinesh Gaurav and Rahul Agrawal}, editor = {Snehasis Mukhopadhyay and ChengXiang Zhai and Javed Mostafa and Elisa Bertino and Fabio Crestani and Javed Mostafa and Jie Tang and Luo Si and Xiaofang Zhou and Yi Chang and Yunyao Li and Parikshit Sondhi}, title = {{A Preference Approach to Reputation in Sponsored Search}}, booktitle = {{Proceedings of the 25th ACM International Conference on Information and Knowledge Management, CIKM 2016, Indianapolis, IN, USA, October 24-28, 2016}}, pages = {2041--2044}, publisher = {ACM}, year = {2016}, url = {https://doi.org/10.1145/2983323.2983904}, doi = {https://doi.org/10.1145/2983323.2983904} }