UniTE: A Unified Treatment Effect Estimation Method for One-sided and Two-sided Marketing.

Runshi Liu|Zhipeng Hou


Anthology ID:DBLP:conf/cikm/LiuH23
Volume:Proceedings of the 32nd ACM International Conference on Information and Knowledge Management, CIKM 2023, Birmingham, United Kingdom, October 21-25, 2023
Year:2023
Venue:International Conference on Information and Knowledge Management (CIKM)
Publisher:ACM
Pages:1472-1481
URL:https://doi.org/10.1145/3583780.3615100
DOI:https://doi.org/10.1145/3583780.3615100
DBLP:conf/cikm/LiuH23
BibTeX:
@inproceedings{liu-2023-unite, author = {Runshi Liu and Zhipeng Hou}, editor = {Ingo Frommholz and Frank Hopfgartner and Mark Lee and Michael P. Oakes and Mounia Lalmas-Roelleke and Min Zhang and Rodrygo L. T. Santos}, title = {{UniTE: A Unified Treatment Effect Estimation Method for One-sided and Two-sided Marketing}}, booktitle = {{Proceedings of the 32nd ACM International Conference on Information and Knowledge Management, CIKM 2023, Birmingham, United Kingdom, October 21-25, 2023}}, pages = {1472--1481}, publisher = {ACM}, year = {2023}, url = {https://doi.org/10.1145/3583780.3615100}, doi = {https://doi.org/10.1145/3583780.3615100} }