Learning to Create Better Ads: Generation and Ranking Approaches for Ad Creative Refinement.

Shaunak Mishra|Manisha Verma|Yichao Zhou|Kapil Thadani|Wei Wang


Anthology ID:DBLP:conf/cikm/MishraVZT020
Volume:CIKM '20: The 29th ACM International Conference on Information and Knowledge Management, Virtual Event, Ireland, October 19-23, 2020
Year:2020
Venue:International Conference on Information and Knowledge Management (CIKM)
Publisher:ACM
Pages:2653-2660
URL:https://doi.org/10.1145/3340531.3412720
DOI:https://doi.org/10.1145/3340531.3412720
DBLP:conf/cikm/MishraVZT020
BibTeX:
@inproceedings{mishra-2020-learning, author = {Shaunak Mishra and Manisha Verma and Yichao Zhou and Kapil Thadani and Wei Wang}, editor = {Mathieu d'Aquin and Stefan Dietze and Claudia Hauff and Edward Curry and Philippe Cudr\'{e}-Mauroux}, title = {{Learning to Create Better Ads: Generation and Ranking Approaches for Ad Creative Refinement}}, booktitle = {{CIKM '20: The 29th ACM International Conference on Information and Knowledge Management, Virtual Event, Ireland, October 19-23, 2020}}, pages = {2653--2660}, publisher = {ACM}, year = {2020}, url = {https://doi.org/10.1145/3340531.3412720}, doi = {https://doi.org/10.1145/3340531.3412720} }