Learning to Create Better Ads: Generation and Ranking Approaches for Ad Creative Refinement.
Shaunak Mishra|Manisha Verma|Yichao Zhou|Kapil Thadani|Wei Wang
| Anthology ID: | DBLP:conf/cikm/MishraVZT020 |
|---|---|
| Volume: | CIKM '20: The 29th ACM International Conference on Information and Knowledge Management, Virtual Event, Ireland, October 19-23, 2020 |
| Year: | 2020 |
| Venue: | International Conference on Information and Knowledge Management (CIKM) |
| Publisher: | ACM |
| Pages: | 2653-2660 |
| URL: | https://doi.org/10.1145/3340531.3412720 |
| DOI: | https://doi.org/10.1145/3340531.3412720 |
| DBLP: | conf/cikm/MishraVZT020 |
| BibTeX: |
@inproceedings{mishra-2020-learning,
author = {Shaunak Mishra and
Manisha Verma and
Yichao Zhou and
Kapil Thadani and
Wei Wang},
editor = {Mathieu d'Aquin and
Stefan Dietze and
Claudia Hauff and
Edward Curry and
Philippe Cudr\'{e}-Mauroux},
title = {{Learning to Create Better Ads: Generation and Ranking Approaches for Ad Creative Refinement}},
booktitle = {{CIKM '20: The 29th ACM International Conference on Information and Knowledge Management, Virtual Event, Ireland, October 19-23, 2020}},
pages = {2653--2660},
publisher = {ACM},
year = {2020},
url = {https://doi.org/10.1145/3340531.3412720},
doi = {https://doi.org/10.1145/3340531.3412720}
}