On Heavy-user Bias in A/B Testing.

@inproceedings{wang-2019-heavyuser, author = {Yu Wang and Somit Gupta and Jiannan Lu and Ali Mahmoudzadeh and Sophia Liu}, editor = {Wenwu Zhu and Dacheng Tao and Xueqi Cheng and Peng Cui and Elke A. Rundensteiner and David Carmel and Qi He and Jeffrey Xu Yu}, title = {{On Heavy-user Bias in A/B Testing}}, booktitle = {{Proceedings of the 28th ACM International Conference on Information and Knowledge Management, CIKM 2019, Beijing, China, November 3-7, 2019}}, pages = {2425--2428}, publisher = {ACM}, year = {2019}, url = {https://doi.org/10.1145/3357384.3358143}, doi = {https://doi.org/10.1145/3357384.3358143} }