Leveraging Wikipedia concept and category information to enhance contextual advertising.

Zongda Wu|Guandong Xu|Rong Pan|Yanchun Zhang|Zhiwen Hu|Jianfeng Lu


Anthology ID:DBLP:conf/cikm/WuXPZHL11
Volume:Proceedings of the 20th ACM Conference on Information and Knowledge Management, CIKM 2011, Glasgow, United Kingdom, October 24-28, 2011
Year:2011
Venue:International Conference on Information and Knowledge Management (CIKM)
Publisher:ACM
Pages:2105-2108
URL:https://doi.org/10.1145/2063576.2063901
DOI:https://doi.org/10.1145/2063576.2063901
DBLP:conf/cikm/WuXPZHL11
BibTeX:
@inproceedings{wu-2011-leveraging, author = {Zongda Wu and Guandong Xu and Rong Pan and Yanchun Zhang and Zhiwen Hu and Jianfeng Lu}, editor = {Craig Macdonald and Iadh Ounis and Ian Ruthven}, title = {{Leveraging Wikipedia concept and category information to enhance contextual advertising}}, booktitle = {{Proceedings of the 20th ACM Conference on Information and Knowledge Management, CIKM 2011, Glasgow, United Kingdom, October 24-28, 2011}}, pages = {2105--2108}, publisher = {ACM}, year = {2011}, url = {https://doi.org/10.1145/2063576.2063901}, doi = {https://doi.org/10.1145/2063576.2063901} }