Leveraging Wikipedia concept and category information to enhance contextual advertising.
Zongda Wu|Guandong Xu|Rong Pan|Yanchun Zhang|Zhiwen Hu|Jianfeng Lu
| Anthology ID: | DBLP:conf/cikm/WuXPZHL11 |
|---|---|
| Volume: | Proceedings of the 20th ACM Conference on Information and Knowledge Management, CIKM 2011, Glasgow, United Kingdom, October 24-28, 2011 |
| Year: | 2011 |
| Venue: | International Conference on Information and Knowledge Management (CIKM) |
| Publisher: | ACM |
| Pages: | 2105-2108 |
| URL: | https://doi.org/10.1145/2063576.2063901 |
| DOI: | https://doi.org/10.1145/2063576.2063901 |
| DBLP: | conf/cikm/WuXPZHL11 |
| BibTeX: |
@inproceedings{wu-2011-leveraging,
author = {Zongda Wu and
Guandong Xu and
Rong Pan and
Yanchun Zhang and
Zhiwen Hu and
Jianfeng Lu},
editor = {Craig Macdonald and
Iadh Ounis and
Ian Ruthven},
title = {{Leveraging Wikipedia concept and category information to enhance contextual advertising}},
booktitle = {{Proceedings of the 20th ACM Conference on Information and Knowledge Management, CIKM 2011, Glasgow, United Kingdom, October 24-28, 2011}},
pages = {2105--2108},
publisher = {ACM},
year = {2011},
url = {https://doi.org/10.1145/2063576.2063901},
doi = {https://doi.org/10.1145/2063576.2063901}
}