Batch-Mode Computational Advertising Based on Modern Portfolio Theory.

@inproceedings{zhang-2009-batchmode, author = {Dell Zhang and Jinsong Lu}, editor = {Leif Azzopardi and Gabriella Kazai and Stephen E. Robertson and Stefan M. R\"{u}ger and Milad Shokouhi and Dawei Song and Emine Yilmaz}, title = {{Batch-Mode Computational Advertising Based on Modern Portfolio Theory}}, booktitle = {{Advances in Information Retrieval Theory, Second International Conference on the Theory of Information Retrieval, ICTIR 2009, Cambridge, UK, September 10-12, 2009, Proceedings}}, series = {Lecture Notes in Computer Science}, volume = {5766}, pages = {380--383}, publisher = {Springer}, year = {2009}, url = {https://doi.org/10.1007/978-3-642-04417-5_44}, doi = {https://doi.org/10.1007/978-3-642-04417-5_44} }