Internet advertising: theory and practice.

Bin Gao|Jun Yan|Dou Shen|Tie-Yan Liu


Anthology ID:DBLP:conf/sigir/GaoYSL13
Volume:The 36th International ACM SIGIR conference on research and development in Information Retrieval, SIGIR '13, Dublin, Ireland - July 28 - August 01, 2013
Year:2013
Venue:Annual International ACM SIGIR Conference on Research and Development in Information Retrieval (SIGIR)
Publisher:ACM
Pages:1135
URL:https://doi.org/10.1145/2484028.2484221
DOI:https://doi.org/10.1145/2484028.2484221
DBLP:conf/sigir/GaoYSL13
BibTeX:
@inproceedings{gao-2013-internet, author = {Bin Gao and Jun Yan and Dou Shen and Tie-Yan Liu}, editor = {Gareth J. F. Jones and Paraic Sheridan and Diane Kelly and Maarten de Rijke and Tetsuya Sakai}, title = {{Internet advertising: theory and practice}}, booktitle = {{The 36th International ACM SIGIR conference on research and development in Information Retrieval, SIGIR '13, Dublin, Ireland - July 28 - August 01, 2013}}, pages = {1135}, publisher = {ACM}, year = {2013}, url = {https://doi.org/10.1145/2484028.2484221}, doi = {https://doi.org/10.1145/2484028.2484221} }