Predicting User Behavior in Display Advertising via Dynamic Collective Matrix Factorization.

@inproceedings{li-2015-predicting, author = {Sheng Li and Jaya Kawale and Yun Fu}, editor = {Ricardo Baeza-Yates and Mounia Lalmas-Roelleke and Alistair Moffat and Berthier A. Ribeiro-Neto}, title = {{Predicting User Behavior in Display Advertising via Dynamic Collective Matrix Factorization}}, booktitle = {{Proceedings of the 38th International ACM SIGIR Conference on Research and Development in Information Retrieval, Santiago, Chile, August 9-13, 2015}}, pages = {875--878}, publisher = {ACM}, year = {2015}, url = {https://doi.org/10.1145/2766462.2767781}, doi = {https://doi.org/10.1145/2766462.2767781} }