AdsGNN: Behavior-Graph Augmented Relevance Modeling in Sponsored Search.
Chaozhuo Li|Bochen Pang|Yuming Liu|Hao Sun|Zheng Liu|Xing Xie|Tianqi Yang|Yanling Cui|Liangjie Zhang|Qi Zhang
| Anthology ID: | DBLP:conf/sigir/LiPLSLXYCZZ21 |
|---|---|
| Volume: | SIGIR '21: The 44th International ACM SIGIR Conference on Research and Development in Information Retrieval, Virtual Event, Canada, July 11-15, 2021 |
| Year: | 2021 |
| Venue: | Annual International ACM SIGIR Conference on Research and Development in Information Retrieval (SIGIR) |
| Publisher: | ACM |
| Pages: | 223-232 |
| URL: | https://doi.org/10.1145/3404835.3462926 |
| DOI: | https://doi.org/10.1145/3404835.3462926 |
| DBLP: | conf/sigir/LiPLSLXYCZZ21 |
| BibTeX: |
@inproceedings{li-2021-adsgnn,
author = {Chaozhuo Li and
Bochen Pang and
Yuming Liu and
Hao Sun and
Zheng Liu and
Xing Xie and
Tianqi Yang and
Yanling Cui and
Liangjie Zhang and
Qi Zhang},
editor = {Fernando Diaz and
Chirag Shah and
Torsten Suel and
Pablo Castells and
Rosie Jones and
Tetsuya Sakai},
title = {{AdsGNN: Behavior-Graph Augmented Relevance Modeling in Sponsored Search}},
booktitle = {{SIGIR '21: The 44th International ACM SIGIR Conference on Research and Development in Information Retrieval, Virtual Event, Canada, July 11-15, 2021}},
pages = {223--232},
publisher = {ACM},
year = {2021},
url = {https://doi.org/10.1145/3404835.3462926},
doi = {https://doi.org/10.1145/3404835.3462926}
}