Warm Up Cold-start Advertisements: Improving CTR Predictions via Learning to Learn ID Embeddings.

Feiyang Pan|Shuokai Li|Xiang Ao|Pingzhong Tang|Qing He


Anthology ID:DBLP:conf/sigir/PanLATH19
Volume:Proceedings of the 42nd International ACM SIGIR Conference on Research and Development in Information Retrieval, SIGIR 2019, Paris, France, July 21-25, 2019.
Year:2019
Venue:Annual International ACM SIGIR Conference on Research and Development in Information Retrieval (SIGIR)
Publisher:ACM
Pages:695-704
URL:https://doi.org/10.1145/3331184.3331268
DOI:https://doi.org/10.1145/3331184.3331268
DBLP:conf/sigir/PanLATH19
BibTeX:
@inproceedings{pan-2019-warm, author = {Feiyang Pan and Shuokai Li and Xiang Ao and Pingzhong Tang and Qing He}, editor = {Benjamin Piwowarski and Max Chevalier and \'{E}ric Gaussier and Yoelle Maarek and Jian-Yun Nie and Falk Scholer}, title = {{Warm Up Cold-start Advertisements: Improving CTR Predictions via Learning to Learn ID Embeddings}}, booktitle = {{Proceedings of the 42nd International ACM SIGIR Conference on Research and Development in Information Retrieval, SIGIR 2019, Paris, France, July 21-25, 2019}}, pages = {695--704}, publisher = {ACM}, year = {2019}, url = {https://doi.org/10.1145/3331184.3331268}, doi = {https://doi.org/10.1145/3331184.3331268} }