LREA: Low-Rank Efficient Attention on Modeling Long-Term User Behaviors for CTR Prediction.

@inproceedings{song-2025-lrea, author = {Xin Song and Xiaochen Li and Jinxin Hu and Hong Wen and Zulong Chen and Yu Zhang and Xiaoyi Zeng and Jing Zhang}, editor = {Nicola Ferro and Maria Maistro and Gabriella Pasi and Omar Alonso and Andrew Trotman and Suzan Verberne}, title = {{LREA: Low-Rank Efficient Attention on Modeling Long-Term User Behaviors for CTR Prediction}}, booktitle = {{Proceedings of the 48th International ACM SIGIR Conference on Research and Development in Information Retrieval, SIGIR 2025, Padua, Italy, July 13-18, 2025}}, pages = {2843--2847}, publisher = {ACM}, year = {2025}, url = {https://doi.org/10.1145/3726302.3730228}, doi = {https://doi.org/10.1145/3726302.3730228} }