Partner tiering in display advertising.

Anand Bhalgat|Nitish Korula|Hennadiy Leontyev|Max Lin|Vahab S. Mirrokni


Anthology ID:DBLP:conf/wsdm/BhalgatKLLM14
Volume:Seventh ACM International Conference on Web Search and Data Mining, WSDM 2014, New York, NY, USA, February 24-28, 2014
Year:2014
Venue:Web Search and Data Mining (WSDM)
Publisher:ACM
Pages:133-142
URL:https://doi.org/10.1145/2556195.2556258
DOI:https://doi.org/10.1145/2556195.2556258
DBLP:conf/wsdm/BhalgatKLLM14
BibTeX:
@inproceedings{bhalgat-2014-partner, author = {Anand Bhalgat and Nitish Korula and Hennadiy Leontyev and Max Lin and Vahab S. Mirrokni}, editor = {Ben Carterette and Fernando Diaz and Carlos Castillo and Donald Metzler}, title = {{Partner tiering in display advertising}}, booktitle = {{Seventh ACM International Conference on Web Search and Data Mining, WSDM 2014, New York, NY, USA, February 24-28, 2014}}, pages = {133--142}, publisher = {ACM}, year = {2014}, url = {https://doi.org/10.1145/2556195.2556258}, doi = {https://doi.org/10.1145/2556195.2556258} }