Advertising keyword suggestion based on concept hierarchy.

Yifan Chen|Gui-Rong Xue|Yong Yu


Anthology ID:DBLP:conf/wsdm/ChenXY08
Volume:Proceedings of the International Conference on Web Search and Web Data Mining, WSDM 2008, Palo Alto, California, USA, February 11-12, 2008
Year:2008
Venue:Web Search and Data Mining (WSDM)
Publisher:ACM
Pages:251-260
URL:https://doi.org/10.1145/1341531.1341564
DOI:https://doi.org/10.1145/1341531.1341564
DBLP:conf/wsdm/ChenXY08
BibTeX:
@inproceedings{chen-2008-advertising, author = {Yifan Chen and Gui-Rong Xue and Yong Yu}, editor = {Marc Najork and Andrei Z. Broder and Soumen Chakrabarti}, title = {{Advertising keyword suggestion based on concept hierarchy}}, booktitle = {{Proceedings of the International Conference on Web Search and Web Data Mining, WSDM 2008, Palo Alto, California, USA, February 11-12, 2008}}, pages = {251--260}, publisher = {ACM}, year = {2008}, url = {https://doi.org/10.1145/1341531.1341564}, doi = {https://doi.org/10.1145/1341531.1341564} }