Automatic generation of bid phrases for online advertising.

Sujith Ravi|Andrei Z. Broder|Evgeniy Gabrilovich|Vanja Josifovski|Sandeep Pandey|Bo Pang


Anthology ID:DBLP:conf/wsdm/RaviBGJPP10
Volume:Proceedings of the Third International Conference on Web Search and Web Data Mining, WSDM 2010, New York, NY, USA, February 4-6, 2010
Year:2010
Venue:Web Search and Data Mining (WSDM)
Publisher:ACM
Pages:341-350
URL:https://doi.org/10.1145/1718487.1718530
DOI:https://doi.org/10.1145/1718487.1718530
DBLP:conf/wsdm/RaviBGJPP10
BibTeX:
@inproceedings{ravi-2010-automatic, author = {Sujith Ravi and Andrei Z. Broder and Evgeniy Gabrilovich and Vanja Josifovski and Sandeep Pandey and Bo Pang}, editor = {Brian D. Davison and Torsten Suel and Nick Craswell and Bing Liu}, title = {{Automatic generation of bid phrases for online advertising}}, booktitle = {{Proceedings of the Third International Conference on Web Search and Web Data Mining, WSDM 2010, New York, NY, USA, February 4-6, 2010}}, pages = {341--350}, publisher = {ACM}, year = {2010}, url = {https://doi.org/10.1145/1718487.1718530}, doi = {https://doi.org/10.1145/1718487.1718530} }