Ad Close Mitigation for Improved User Experience in Native Advertisements.

Natalia Silberstein|Oren Somekh|Yair Koren|Michal Aharon|Dror Porat|Avi Shahar|Tingyi Wu


Anthology ID:DBLP:conf/wsdm/SilbersteinSKAP20
Volume:WSDM '20: The Thirteenth ACM International Conference on Web Search and Data Mining, Houston, TX, USA, February 3-7, 2020
Year:2020
Venue:Web Search and Data Mining (WSDM)
Publisher:ACM
Pages:546-554
URL:https://doi.org/10.1145/3336191.3371798
DOI:https://doi.org/10.1145/3336191.3371798
DBLP:conf/wsdm/SilbersteinSKAP20
BibTeX:
@inproceedings{silberstein-2020-ad, author = {Natalia Silberstein and Oren Somekh and Yair Koren and Michal Aharon and Dror Porat and Avi Shahar and Tingyi Wu}, editor = {James Caverlee and Xia Ben Hu and Mounia Lalmas-Roelleke and Wei Wang}, title = {{Ad Close Mitigation for Improved User Experience in Native Advertisements}}, booktitle = {{WSDM '20: The Thirteenth ACM International Conference on Web Search and Data Mining, Houston, TX, USA, February 3-7, 2020}}, pages = {546--554}, publisher = {ACM}, year = {2020}, url = {https://doi.org/10.1145/3336191.3371798}, doi = {https://doi.org/10.1145/3336191.3371798} }