CL4CTR: A Contrastive Learning Framework for CTR Prediction.

@inproceedings{wang-2023-cl4ctr, author = {Fangye Wang and Yingxu Wang and Dongsheng Li and Hansu Gu and Tun Lu and Peng Zhang and Ning Gu}, editor = {Tat-Seng Chua and Hady Wirawan Lauw and Luo Si and Evimaria Terzi and Panayiotis Tsaparas}, title = {{CL4CTR: A Contrastive Learning Framework for CTR Prediction}}, booktitle = {{Proceedings of the Sixteenth ACM International Conference on Web Search and Data Mining, WSDM 2023, Singapore, 27 February 2023 - 3 March 2023}}, pages = {805--813}, publisher = {ACM}, year = {2023}, url = {https://doi.org/10.1145/3539597.3570372}, doi = {https://doi.org/10.1145/3539597.3570372} }