Optimizing budget allocation among channels and influencers.

@inproceedings{alon-2012-optimizing, author = {Noga Alon and Iftah Gamzu and Moshe Tennenholtz}, editor = {Alain Mille and Fabien Gandon and Jacques Misselis and Michael Rabinovich and Steffen Staab}, title = {{Optimizing budget allocation among channels and influencers}}, booktitle = {{Proceedings of the 21st World Wide Web Conference 2012, WWW 2012, Lyon, France, April 16-20, 2012}}, pages = {381--388}, publisher = {ACM}, year = {2012}, url = {https://doi.org/10.1145/2187836.2187888}, doi = {https://doi.org/10.1145/2187836.2187888} }