Dynamics of bid optimization in online advertisement auctions.

Christian Borgs|Jennifer T. Chayes|Nicole Immorlica|Kamal Jain|Omid Etesami|Mohammad Mahdian


Anthology ID:DBLP:conf/www/BorgsCIJEM07
Volume:Proceedings of the 16th International Conference on World Wide Web, WWW 2007, Banff, Alberta, Canada, May 8-12, 2007
Year:2007
Venue:The Web Conference (WWW)
Publisher:ACM
Pages:531-540
URL:https://doi.org/10.1145/1242572.1242644
DOI:https://doi.org/10.1145/1242572.1242644
DBLP:conf/www/BorgsCIJEM07
BibTeX:
@inproceedings{borgs-2007-dynamics, author = {Christian Borgs and Jennifer T. Chayes and Nicole Immorlica and Kamal Jain and Omid Etesami and Mohammad Mahdian}, editor = {Carey L. Williamson and Mary Ellen Zurko and Peter F. Patel-Schneider and Prashant J. Shenoy}, title = {{Dynamics of bid optimization in online advertisement auctions}}, booktitle = {{Proceedings of the 16th International Conference on World Wide Web, WWW 2007, Banff, Alberta, Canada, May 8-12, 2007}}, pages = {531--540}, publisher = {ACM}, year = {2007}, url = {https://doi.org/10.1145/1242572.1242644}, doi = {https://doi.org/10.1145/1242572.1242644} }