Dynamics of bid optimization in online advertisement auctions.
Christian Borgs|Jennifer T. Chayes|Nicole Immorlica|Kamal Jain|Omid Etesami|Mohammad Mahdian
| Anthology ID: | DBLP:conf/www/BorgsCIJEM07 |
|---|---|
| Volume: | Proceedings of the 16th International Conference on World Wide Web, WWW 2007, Banff, Alberta, Canada, May 8-12, 2007 |
| Year: | 2007 |
| Venue: | The Web Conference (WWW) |
| Publisher: | ACM |
| Pages: | 531-540 |
| URL: | https://doi.org/10.1145/1242572.1242644 |
| DOI: | https://doi.org/10.1145/1242572.1242644 |
| DBLP: | conf/www/BorgsCIJEM07 |
| BibTeX: |
@inproceedings{borgs-2007-dynamics,
author = {Christian Borgs and
Jennifer T. Chayes and
Nicole Immorlica and
Kamal Jain and
Omid Etesami and
Mohammad Mahdian},
editor = {Carey L. Williamson and
Mary Ellen Zurko and
Peter F. Patel-Schneider and
Prashant J. Shenoy},
title = {{Dynamics of bid optimization in online advertisement auctions}},
booktitle = {{Proceedings of the 16th International Conference on World Wide Web, WWW 2007, Banff, Alberta, Canada, May 8-12, 2007}},
pages = {531--540},
publisher = {ACM},
year = {2007},
url = {https://doi.org/10.1145/1242572.1242644},
doi = {https://doi.org/10.1145/1242572.1242644}
}