Your browsing behavior for a big mac: economics of personal information online.

@inproceedings{carrascal-2013-browsing, author = {Juan Pablo Carrascal and Christopher J. Riederer and Vijay Erramilli and Mauro Cherubini and Rodrigo de Oliveira}, editor = {Daniel Schwabe and Virg\'{i}lio A. F. Almeida and Hartmut Glaser and Ricardo Baeza-Yates and Sue B. Moon}, title = {{Your browsing behavior for a big mac: economics of personal information online}}, booktitle = {{22nd International World Wide Web Conference, WWW '13, Rio de Janeiro, Brazil, May 13-17, 2013}}, pages = {189--200}, publisher = {International World Wide Web Conferences Steering Committee / ACM}, year = {2013}, url = {https://doi.org/10.1145/2488388.2488406}, doi = {https://doi.org/10.1145/2488388.2488406} }