PRECTR: A Synergistic Framework for Integrating Personalized Search Relevance Matching and CTR Prediction.

@inproceedings{chen-2025-prectr, author = {Rong Chen and Shuzhi Cao and Ailong He and Shuguang Han and Jufeng Chen}, editor = {Guodong Long and Michale Blumestein and Yi Chang and Liane Lewin-Eytan and Zi Huang and Elad Yom-Tov}, title = {{PRECTR: A Synergistic Framework for Integrating Personalized Search Relevance Matching and CTR Prediction}}, booktitle = {{Companion Proceedings of the ACM on Web Conference 2025, WWW 2025, Sydney, NSW, Australia, 28 April 2025 - 2 May 2025}}, pages = {152--161}, publisher = {ACM}, year = {2025}, url = {https://doi.org/10.1145/3701716.3715256}, doi = {https://doi.org/10.1145/3701716.3715256} }