CTR-Driven Advertising Image Generation with Multimodal Large Language Models.

@inproceedings{chen-2025-ctrdriven, author = {Xingye Chen and Wei Feng and Zhenbang Du and Weizhen Wang and Yanyin Chen and Haohan Wang and Linkai Liu and Yaoyu Li and Jinyuan Zhao and Yu Li and Zheng Zhang and Jingjing Lv and Junjie Shen and Zhangang Lin and Jingping Shao and Yuanjie Shao and Xinge You and Changxin Gao and Nong Sang}, editor = {Guodong Long and Michale Blumestein and Yi Chang and Liane Lewin-Eytan and Zi Huang and Elad Yom-Tov}, title = {{CTR-Driven Advertising Image Generation with Multimodal Large Language Models}}, booktitle = {{Proceedings of the ACM on Web Conference 2025, WWW 2025, Sydney, NSW, Australia, 28 April 2025- 2 May 2025}}, pages = {2262--2275}, publisher = {ACM}, year = {2025}, url = {https://doi.org/10.1145/3696410.3714836}, doi = {https://doi.org/10.1145/3696410.3714836} }