Automated Creative Optimization for E-Commerce Advertising.

Jin Chen|Ju Xu|Gangwei Jiang|Tiezheng Ge|Zhiqiang Zhang|Defu Lian|Kai Zheng


Anthology ID:DBLP:conf/www/ChenXJGZLZ21
Volume:WWW '21: The Web Conference 2021, Virtual Event / Ljubljana, Slovenia, April 19-23, 2021.
Year:2021
Venue:The Web Conference (WWW)
Publisher:ACM / IW3C2
Pages:2304-2313
URL:https://doi.org/10.1145/3442381.3449909
DOI:https://doi.org/10.1145/3442381.3449909
DBLP:conf/www/ChenXJGZLZ21
BibTeX:
@inproceedings{chen-2021-automated, author = {Jin Chen and Ju Xu and Gangwei Jiang and Tiezheng Ge and Zhiqiang Zhang and Defu Lian and Kai Zheng}, editor = {Jure Leskovec and Marko Grobelnik and Marc Najork and Jie Tang and Leila Zia}, title = {{Automated Creative Optimization for E-Commerce Advertising}}, booktitle = {{WWW '21: The Web Conference 2021, Virtual Event / Ljubljana, Slovenia, April 19-23, 2021}}, pages = {2304--2313}, publisher = {ACM / IW3C2}, year = {2021}, url = {https://doi.org/10.1145/3442381.3449909}, doi = {https://doi.org/10.1145/3442381.3449909} }