Field Matters: A Lightweight LLM-enhanced Method for CTR Prediction.

Yu Cui|Feng Liu|Jiawei Chen|Xingyu Lou|Changwang Zhang|Jun Wang|Yuegang Sun|Xiaohu Yang|Can Wang


Anthology ID:DBLP:conf/www/CuiLCLZWSYW26
Volume:Proceedings of the ACM Web Conference 2026, WWW 2026, Dubai, United Arab Emirates, originally scheduled for April 13-17, 2026, rescheduled for June 29 - July 3, 2026.
Year:2026
Venue:The Web Conference (WWW)
Publisher:ACM
Pages:6365-6376
URL:https://doi.org/10.1145/3774904.3792387
DOI:https://doi.org/10.1145/3774904.3792387
DBLP:conf/www/CuiLCLZWSYW26
BibTeX:
@inproceedings{cui-2026-field, author = {Yu Cui and Feng Liu and Jiawei Chen and Xingyu Lou and Changwang Zhang and Jun Wang and Yuegang Sun and Xiaohu Yang and Can Wang}, editor = {Hakim Hacid and Yoelle Maarek and Francesco Bonchi and Ido Guy and Emine Yilmaz}, title = {{Field Matters: A Lightweight LLM-enhanced Method for CTR Prediction}}, booktitle = {{Proceedings of the ACM Web Conference 2026, WWW 2026, Dubai, United Arab Emirates, originally scheduled for April 13-17, 2026, rescheduled for June 29 - July 3, 2026}}, pages = {6365--6376}, publisher = {ACM}, year = {2026}, url = {https://doi.org/10.1145/3774904.3792387}, doi = {https://doi.org/10.1145/3774904.3792387} }