Improving Bounce Rate Prediction for Rare Queries by Leveraging Landing Page Signals.

@inproceedings{dolma-2021-improving, author = {Yeshi Dolma and Raunak Kalani and Astha Agrawal and Saurav Basu}, editor = {Jure Leskovec and Marko Grobelnik and Marc Najork and Jie Tang and Leila Zia}, title = {{Improving Bounce Rate Prediction for Rare Queries by Leveraging Landing Page Signals}}, booktitle = {{Companion of The Web Conference 2021, Virtual Event / Ljubljana, Slovenia, April 19-23, 2021}}, pages = {1--6}, publisher = {ACM / IW3C2}, year = {2021}, url = {https://doi.org/10.1145/3442442.3453540}, doi = {https://doi.org/10.1145/3442442.3453540} }