Characterizing search intent diversity into click models.

@inproceedings{hu-2011-characterizing, author = {Botao Amber Hu and Yuchen Zhang and Weizhu Chen and Gang Wang and Qiang Yang}, editor = {Sadagopan Srinivasan and Krithi Ramamritham and Arun Kumar and M. P. Ravindra and Elisa Bertino and Ravi Kumar}, title = {{Characterizing search intent diversity into click models}}, booktitle = {{Proceedings of the 20th International Conference on World Wide Web, WWW 2011, Hyderabad, India, March 28 - April 1, 2011}}, pages = {17--26}, publisher = {ACM}, year = {2011}, url = {https://doi.org/10.1145/1963405.1963412}, doi = {https://doi.org/10.1145/1963405.1963412} }